4 Important Developments in Mobile Technology in 2017

With the growing use of the Smartphones, the mobility market is going to witness changes that will alter the face of mobile technology in the year 2017 and beyond. Most of the people across the globe will be benefited with the introduction of new mobile technology. The advancements that are undertaken in the mobile technology will help the companies and users too. The innovative concepts like Virtual and Augmented reality, Artificial Intelligence, Smart Apps and much more will help the tech-savvy people to explore the technological aspects. Here are some of the latest developments that one can see in the year 2017:

Intelligent Home Mobile Apps

The introduction of smart home apps for operating the devices in the house is going to increase in the year 2017 and beyond. The users will be benefited with the help of IoT as the majority of the people use Smartphones for their day-to-day work. The mobile technologies have taken a central place in consumer’s life, and everyone is connected nowadays with it.

Translating while Communicating with Clientele

The company owners may have their business across the global platform and for that, they need to communicate daily with them. However, the problem of understanding other’s language was previously sorted out with the help of a translator. Therefore, with the introduction of speech-to-speech translation and the multi-language conference calls by Microsoft will become a reality in this year. This will erase the mediator or the translator with just the single tap on your mobile device.

Designing of Cloud-based Apps

Another change that people are going to witness in the mobile technology is the cloud-based mobile apps that as most of the mobile applications will require sufficient space. The Cloud is used for the apps that heavy functionalities and graphics. The focus is to sync and integrate mobile apps to multiple devices and to design the secure apps too.

Changes in “Reality”

The Virtual or Augmented Reality is mainly introduced in the gaming technology for the mobile phone as the year 2016 saw the mobile game Pokémon Go making its place in the gaming market. With the introduction of Artificial Intelligence, the competition in the mobile technology will touch greater heights. The companies like Google, IBM, and Facebook are looking forward to creating a mark in this field.


With the introduction of latest innovations in the mobile technology, the mobile traffic can be expected for the business websites. This will also change the scenario of using the Smartphones as many cashless and digital transactions will take place on the mobile devices.

How Smartphones Gained Focus in Shifting Business and Marketing Trends

Marketing through technology is the practical step towards growth and success. The advanced technology and upcoming innovations are constantly upgrading the methods of doing business. Social platform, which comprises of social media sites, applications have altered the ways of interacting and communicating. This being the current trend of conducting and developing business, smartphones have become a need.

Mobile phones earlier were the representative of people aware of latest technologies and modern enough to utilize it. Now, it signifies the involvement of every individual to take chances, present their ideas and techniques via the medium of e-commerce. Smartphones being the most comfortable device to carry and use has made it easier to reach any corner of the world virtually. Here are some progress observed in past few years and in current trends:

  • Easy Interaction: Use of applications that enable the interaction between parties, even though located in different regions with being virtually present in front of another. As simple as messaging and chats enable entrepreneurs to handle one to one conversation with clients. All this very easy to work with smartphones as anyone efficiently handle all these features.


  • E-wallets: The mobile wallets enable the businesses, startup companies and new enterprises to make payments with the use of few taps over the screen. A person not carrying cash can still purchase the items with the simple application of mobile wallet. There has been an impressive growth in the global market with such facilities. It is easy to pay bills, file tax returns and handle other expenses through E-wallet.


  • Access Data from Anyplace: Cloud-based tools, backups, firewall and other features, enable effective and secure handling of company data, without being visible to outsiders. Cloud collaboration is an easy and quicker way a company can go international. It is being cheap, simple and effective is the major reason behind the recent growth in the number of startup companies. Cloud platform enables to save all data in one place accessible to all employees, relieving the company of maintaining tonnes of files and paper works. All information is right at the tip of fingers, and one can access it anywhere, anytime.


  • Work from Anywhere: Employee satisfaction is very important for any company. Smartphones enable employees to work from home or any other corner of the world. This working method does not hinder the working process of the companies rather is the new means to enhance the business.

It is needless to state that smartphones save money, time and lead to the growth of business in this world of social commerce and social marketing.